A media pitch can help tell your story in numerous ways. Media pitches are short forms of communication that take place between yourself and a journalist, broadcast network or publication. The main goal of a media pitch is to make the people you’re approaching see that your story is newsworthy and interesting, persuading them to
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Working alongside a well-respected PR agency has an array of benefits. Although many people like to think that they’re professionals in their field of work, it’s always good to have advice and guidance from experts who specialise in a specific area that you might need help with. Briefing an agency can be daunting, but at
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Content writing is used for online marketing purposes, allowing businesses to showcase their creative skills and attract leads whilst providing relevant information for their audience. Positive connections can be made through good content writing, especially if consumers keep returning for more. All content marketing strategies should include quality and unique content writing, with it being
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Creating social media content is never easy – you have to find out who your target audience is and put much time and effort into your marketing strategies beforehand. The overall goal of creating social media content is to increase your website traffic and gain more engagement. Many companies use social media platforms to better
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Knowing how to write SEO content can be hard. No matter the industry you’re working in, providing well-written content to produce for your audience is key. Producing good content can draw your audience in if you make it both interesting and engaging. Establishing a strong online presence is crucial if you want to impress your
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Measuring PR success is hugely important – not only does it help you better your performance, but it also allows you to see if your strategy is working or not. PR performance can be measured across social media platforms and websites, showing you what has the most impact and if your methods are giving you
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All PR agencies should set goals within their marketing campaign strategy. Setting goals for your business can help you achieve targets and focus on the future. Coming up with new ideas and goals for your business can be difficult – at Tuesday Media, we work collaboratively with our clients to find their voice, set their
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Having a list of popular media relations outlets is crucial. All PR agencies should have a strategy in place – these strategies are usually put in place to ensure all PR efforts run smoothly and to plan. At Tuesday Media, we work collaboratively with businesses who want to get their story out to the right
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Preparing for a media interview can be a long and tedious process, but once you know how to do it properly, it won’t prove to be so difficult. It can be exciting when the media contacts you for a feature story, or when your PR team lands you a press interview, so making sure you’re
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When you brief a public relations agency, it means you’ve compiled documents of your work and expectations that conclude on whether you should hire them. A brief generally contains information about your business, your current position as well as your aspirations and goals for future campaigns. A PR brief is usually shared with around four
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