Content marketing is one of the most efficient ways to build brand trust, promote your business and create online relationships with your target audience. With multiple benefits, content marketing also boosts revenue, improves conversion and establishes authority. Although your content marketing strategy could appear to be going well, you should be checking your analytics and
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Mental health has been a topical issue for many years now, but the conversation has widened since the pandemic. March 2020 came as a surprise to us, and our whole world changed. People could not go outside, go to work, or converse with colleagues. All the things that may help a person get by. It
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There are many benefits when you have good online engagement. Reaching a wider audience online can help your business grow in many ways, which is why it’s so important to strive for increasing your overall online engagement and set it as a goal within your strategy. If you’re interested in finding out more about why
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Digital PR is commonly used among businesses that need help boosting brand awareness, using methods that work most efficiently online. Although similar to traditional PR, digital PR reaches a wider audience with techniques that can’t be used offline. The aim of digital PR is to create and improve your online presence in general, intending to
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Content marketing is a strategy that’s commonly used to attract and engage a target audience. By producing videos, posts, blogs and other various forms of media, you can increase brand awareness. Content marketing is hugely important and should be integrated into any marketing strategy. Without content marketing, your company could struggle to maintain interest from
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At Tuesday Media, we believe that the overall aim of a PR strategy is to work with companies to find their voice and articulate your proposition, finding out what it is exactly that makes you stand out from a crowd of people within the same industry. We raise awareness and take part in conversations, suggesting
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Social media is key if you want to keep your brand relevant. Regardless of whether you’re just starting up or have become an established business, the benefits of social media are endless and can help any business grow exceedingly when used alongside public relations. Whether it’s a blog or Instagram post, creating top-quality content for
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A well-crafted public relations campaign is vital if you’re wanting to persuade your audience to use your product or services over similar competitors. A strategic public relations campaign is key if you’re wanting to raise the profile of your company. You can expect to see a big burst of activity that involves different types of
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“Those who tell stories rule the world” said Plato – a mantra that we live by on Tuesday. Every day, we work with exciting brands, businesses and individuals to understand, distil and articulate their stories. The Campfire is a bulletin to share some of these stories with our wider community in the hope that you
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Digital PR and Search Engine Optimisation (SEO) can be difficult to understand if you haven’t had any prior experience in using both to achieve top results for your business. Digital PR helps boost your brand’s visibility, as well as helps to drive traffic to your website. The combination of both digital PR and SEO has
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